Touted as one of the most awaited films of 2022, the countdown to its release has begun as the team of KGF 2 gears up for a grand trailer launch on March 27 in Bangalore. Director Prashanth Neel and co. Recently unveiled the first song in front of Yash, Toofan to kick-start his three-week campaign for the release. “The trailer is going to be our biggest event where people from all industries will participate. We are in talks with a big Bollywood personality to host the event,” says Vijay Kiragandur, Founder, Hombale Films.
Opening up about the idea of having a gap of only two weeks for the trailer to release, the makers reveal, “We didn’t want to get into the middle of other big films. We wanted a clear window to be in the center of attraction. In Karnataka, a film by Puneeth Rajkumar was released and we wanted to start our campaign after the release of his film. We started our journey with him and we couldn’t relate our campaign to his film.”
Vijay has promised that KGF 2 will be a benchmark for Indian cinema. “The teasers have set records and we are expecting an even bigger audience response for the trailer and the film,” he says. And how is the release plan for KGF 2 on April 14? “We will release it in around 6000 screens in India. We just hope to get all the screens. All our distributors are working with partners to reach that figure,” he replies.
The filmmaker signed on for KGF 2 raising expectations. “We have always believed in the script and the director. The quality of KGF was exceptional and its success has given us the confidence to make the sequel at least 10 times bigger than KGF.”
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