The Karan Malhotra directed film Shamshera was released yesterday to a lukewarm response from audiences. Starring Ranbir Kapoor, Sanjay Dutt and Vaani Kapoor, Yash Raj Films’ project has been one of the most talked about and heavily promoted films of recent times. In fact, expectations were that Shamshera would open to a thunderous start. However, despite the immense promotions and hype and the massive 4,350 screen count, the film took off less than expected and managed to rake in just Rs. 10.25 cr. on its opening day.

Now on its second day, reports suggest that the film has seen a further drop in its morning and early afternoon showings. In fact, Shamshera saw lower attendances in certain areas on the second day compared to the first day. Because the morning and early afternoon shows have a low-key response, the burden of lifting the film’s collections falls squarely on the evening and late-night shows. Trade forecasts state that Shamshera will have to rely heavily on positive word of mouth and spot/walk-in bookings via evening and night shows.

However, based on current occupancy trends, Shamshera’s Day 2 collections will most likely fall into single digits. In such a case, the film will struggle to release a decent collection total in its opening weekend.